Profile on Art Director, Stephen Lynch and Film Maker, Florian Sachisthal

Mr Florian Sachisthal

This week I have double the fun with the amazing Filmmaker Florian Sachisthal and the ever so creative Stephen Lynch, who just happen to be a couple. They are giving “power couple” an entirely new meaning and below you can find out how so. Florian and Stephen, thank you both for joining the couch here at msalonen.com (comfy isn’t it).

1. Tell us what is it that you do?:

Florian: I’m a filmmaker. I work as a director/editor in Berlin and London and to earn a living, I produce promo trailers for TV shows on Deutsche Welle TV.  But the project I currently care most about is “Art & Sex” a feature I co-directed and edited. It’s about young artists, actors and writers in New York and the progressively more and more f***ed up things they do to stay inspired – the title already gives you a little hint. The movie is in the final stages of completion. We’re about to enter film festivals, looking for distribution.

Stephen: I’m an Art Director for an integrated marketing agency in Soho. I come up with concepts for marketing campaigns and design how they look and feel to the consumer.

2. How did you get started in filmmaking/graphic design? Was it always what you wanted to do?

Florian: With 5 I was very intent on becoming an ice cream parlor owner. (Free lemon ice cream, always!) As a teenager I began working as an actor and eventually I wanted to be behind the camera. So I studied directing a the New York University Film School and, right after graduation, I began working as an editing assistant on documentaries. I have been working in film ever since.

Stephen: I’ve always wanted to have a creative career. I have a degree in Industrial Design but while I was studying that I developed a huge interest in brands and the way consumers interact with them so I went on to do a Masters degree in Advertising. I’ve not looked back since.
 
3. what is the best part of your job, and the worst of course?!Florian: I tend to be interested in way too many art forms, sometimes loosing focus. Making movies combines a lot of them (music, photography, acting, sometimes even painting or choreography) so I get to be involved in all of them a bit. The worst is the cost of filmmaking. Even if you’re doing what’s considered a no-budget project, it’s still ridiculously expensive.

Mr Stephen Lynch

Stephen: I love the fact that I get to use my imagination every day. I have to maintain knowledge of popular culture and developing technologies and no two days are ever the same. The most frustrating part of the job is when a client isn’t brave enough to push their brand in a strong single-minded creative direction. Consumers are so incredibly media and advertising savvy these days, it takes a lot to interrupt them and make them take notice of your brand. To do this though, you need to be brave and do something, that no other brand has done before (or at the very least, do it better). Unfortunately some clients aren’t willing to push things as far as they should and ideas become diluted and then fail to have an impact on the consumer.
 
4. In a perfect word, what would you like to be doing if not your current career?

Florian: You mean, if I couldn’t make movies? I’d like to be a gardener. I know nothing about growing plants, but I want to learn. (Msalonen, awwww. I can actually see him in dungarees)

Stephen: I’d love to be a travel writer. There’s nothing more exciting to me than discovering new places, finding an amazing local restaurant or experiencing another culture. (Msalonen, Curious George)
 
5.  Any advice to anyone thinking about a career in filmmaking/graphic design?

Florian: Find a network of people you work well with. Filmmaking is collaborative. Having a crew of friends and colleagues you’ve worked with before, who speak the same artistic language is invaluable. Building this network will take its time, but eventually those will be the people who stick with you for the rest of your career. I’m lucky in that I even can get to work with my fiancé. The current poster for “Art & Sex” for example was designed by Stephen.

Film by Florian, poster by Stephen

Stephen: A piece of advice that I could probably do with listening to myself: don’t be precious about your ideas. The best work is done by collaboration and the sharing of knowledge. Also, there is amazing free content online like Photoshop tutorials or design blogs to help provide education and inspiration. Start with Twitter. There’s so many brilliant design and advertising blogs out there and they’re all on Twitter. Get your portfolio online and think of a clever way to get it in front of a Creative Director. The more unusual, the more likely it is to get that all important call.

Boys, I can’t thank you enough to take the time to talk to us and give such insight in your lives and careers.

1.The first thing you do in the morning when you get up?Florian: Emails, Twitter, Facebook. Then reading the German magazine Der Spiegel in the bathtub. Then coffee and a bagel with lots of heavy cream cheese (collective *gasp* of the gay body builder crowd). After that my day can begin. (Msalonen, cream cheese is ok as long as its LIGHT)

Stephen: Tumble outta bed and stumble to the kitchen, pour myself a cup of ambition, yawn and stretch and try to come alive. (Msalonen, thank you for that Mr Parton)
 
2. Before you leave the house, you always check?Florian: If I have my keys. Always! (I’ve locked myself out too many times.)

Stephen
: That there’s no toothpaste in my beard.
 
3. On your way to work, you? (do what)
 Florian: I tweet or yak with Stephen (Msalonen, awwwwww), if I’m sitting on the subway. Actually, I do that when I’m walking too.

Stephen
: Regret hitting the snooze button so many times and panic that I’m going to be late for work.

4. At the end of the day you look forward to?
Florian: When I’m in Berlin: Phone-time with Stephen. When I’m in London: Couch-time with Stephen.

Stephen
: Either having a drink with friends in the evening or going home and having something nice to eat while on the couch chatting to Florian on the phone or watching one of my favourite TV shows.
 
5. The last thing you do before you go to bed?
Florian: Turn off the light.

Stephen
: Call Florian and say goodnight and prepare myself for the next day.

Thank you boys for taking the time and talking to us. Just goes to show that you CAN have it all. J

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About MMalherbe
Marko Malherbe is the Editor of Hotpolka.com, a life style site for girls, guys and gays. You can find me on twitter www.twitter.com/mmalherbe

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